Project Description

datacolorCalibrating your TV for the best possible picture used to be expensive and time-consuming. Spyder, a unique HDTV calibration solution, simplifies the entire process. Gold Group worked closely with Datacolor to create an ad campaign which stressed the simplicity and scope of the product.

Goal:

Promotional ad campaign to advertise Spyder TV calibration technology.

Deliverables

Promotional ad campaign.